About Me

Jad Saadi is a multidisciplinary brand and multimedia designer with over four years of experience in the creative field and a background in Interior Design and Photography,

Focusing on building Visual Identities and brand systems, guiding projects from Name Creation to final visual output, producing Strategic Design work connecting brands with their audiences over time.


Beyond agency and client work, Jad also develops digital projects and design templates to expand the scope of his practice.

Services

  1. Strategy

    Clear positioning before visuals. I work with you to define your brand direction so the design is intentional, not decorative.

  2. Logo Design

    Concept driven logos with strong structure and longevity. Built to scale, adapt, and remain recognizable over time.

  3. Name Creation

    Based on language and market research to come up with a name that aligns with the brand’s audience and stands out clearly.

  4. Brand Identity

    A visual system covering typography, color, and layout. Built to reflect the brand clearly and remain consistent across applications.

  5. No Code Website

    Responsive websites designed and built using Framer and Webstudio. Focused on clarity, structure, and maintainability.

  6. Collaterals

    Supporting materials such as pitch decks, social templates, and brand guidelines. Designed to extend the visual system and maintain consistency.

Process

  1. Discovery

    I begin by understanding the core of the brand, its purpose, values, and audience. This phase establishes the foundation for all design decisions.

  2. Design

    With a clear direction, I develop ideas and build the visual system, from name concepts to complete brand identities.

  3. Delivery

    All work is finalized, organized, and provided in a usable format, including brand guidelines and final files, ready for implementation.

Experience

  1. Lumen Studio

    2025 - Present 2026

    Led brand identity projects from concept to final delivery, developing logos, visual systems, and brand guidelines for startups and small businesses.

  2. Atlas Creative

    2022 - 2023

    Designed marketing materials, digital assets, and social media visuals while supporting the team on branding and campaign development.

  3. Nova Design Co.

    2021 - 2022

    Assisted in logo development, layout design, and production of brand assets for client presentations and design systems.

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